Are you listening or engaging?

Posted on December 21, 2010. Filed under: Public Relations, Social Media | Tags: , |

Our media consultants work with clients in many regions and industries to develop measurement strategies. Thus, they get a first-hand view of what organizations are doing in social media. Here, Elena Sokolova and Emi Nakatsugawa discuss how clients’ social media programs can vary based on geography and industry. Elena works with clients in the UK, France and Russia and is based in London. Emi works with clients in the US and Canada with a focus on pharma, and is based in New York.

Diane Thieke is Marketing Director for Dow Jones, based in Princeton, NJ.
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